Lista AG, represented by the company's data protection officer(s), operates this online store and is responsible for the collection, processing and use of your personal data. Lista AG is therefore also responsible for ensuring that all data processing is carried out in accordance with applicable law.
The protection of your personal data is very important to us. We take the issue of data protection seriously and ensure the security of your data. We comply with all applicable legal regulations, in particular the Swiss Data Protection Act (DSG) and the Ordinance to this Act (VDSG) as well as the provisions of the Telecommunications Act (TCA). Where applicable, we also observe the provisions of the European Union's General Data Protection Regulation (GDPR).
It is important to us that you know what personal data we collect from you, how this is done, how this data is processed and for what purposes this is done. By using our website, you declare your consent to all of this data processing within the meaning of Art. 6 Para. 1 lit. a DSGVO. Therefore, please read the following information carefully.
I What data do we process when you visit our website?
When you visit our website, our servers temporarily store each access in a log file. The following data is automatically recorded:
- the IP address of the requesting computer
- the date and time of access
- the name and URL of the file accessed
- the website from which the access was made
- the operating system of your computer and the browser you are using
- the country from which you accessed the site and the language settings of your browser
- the name of your Internet access provider
This data is collected and processed to enable the use of our website (connection establishment), to ensure system security and stability, for the optimization of our Internet offering and for internal statistical purposes. In particular, the IP address is used to record your country of residence and to make the appropriate settings (e.g. language). The IP address is also stored in order to be able to react appropriately to attacks on our network infrastructure. In all these purposes lies our legitimate interest in this data collection and data processing within the meaning of Art. 6 para. 1 lit. f DSGVO.
Finally, we would like to point out that we also use so-called cookies and tracking tools when you visit our website (for more information, see sections IV to V) and that collected data may be forwarded to third parties and/or abroad (for more information, see sections VI and VII).
II What data do we process when you use our contact form?
If you place an order with us, you must provide information about your billing and shipping address. You must also provide your date of birth for a possible credit check. The input of certain data is mandatory, for other data this is voluntary:
- Salutation (mandatory)
- First and last name (mandatory)
- Date of birth (mandatory)
- Address (company, street, house number, postal code) (mandatory)
- Company (optional)
- City, country (mandatory)
- E-mail address (mandatory)
We will mark the mandatory data as such. Failure to provide this information may hinder the delivery of our services. Providing other information is voluntary and does not affect the use of our website. We use this data only for order processing. This is also our legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO. You can object to this data processing at any time. This is explained in more detail in section XI.
III Which of your data is collected and processed for advertising purposes?
In the following section, we would like to show you which of your data is collected and processed for advertising purposes and how this is done. This data processing is all based on a legitimate interest within the meaning of Art. 6 (1) f DSGVO, whereby our interest lies in particular in direct marketing and the analysis and evaluation of the use of our website. By using our website, you also give us your consent to this data processing within the meaning of Art. 6 para. 1 lit. a DSGVO.
1 Creation of pseudonomized usage profiles
In order to provide you with personalized services and information on our website (on-site targeting), we use and analyze the data we collect about you when you visit the website. In the corresponding processing, so-called cookies may also be used if necessary (for more details, see section IV). The analysis of your user behavior may lead to the creation of a so-called usage profile. A combination of the usage data only takes place with pseudonyms, but never with non-pseudonymized personal data.
To enable personalized marketing in social networks, we integrate so-called remarketing pixels from Facebook and LinkedIn on the website. If you have an account with a social network included via this and are logged in there at the time of the page visit, this pixel links the page visit with your account. If you wish to prevent this link, you must log out of your respective account before visiting the site. You can also make further settings for advertising in the respective social networks in your user profile.
We use so-called retargeting technologies on the website. This involves analyzing your user behavior on our website in order to subsequently offer you advertising tailored to your individual needs on partner websites as well. Your user behavior is recorded pseudonymously. Most re-targeting technologies work with so-called cookies (for more information on cookies, see section IV).
You can prevent re-targeting at any time by rejecting or switching off the relevant cookies in the menu bar of your web browser (for more information on cookies, see section V). In addition, you can request an opt-out for the aforementioned additional advertising and re-targeting tools via the Digital Advertising Alliance website at optout.aboutads.info.
IV What are cookies and what are they used for?